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Want to learn about the story behind our brand? Then please do read on!
An idea can be like an elephant. It can be big and bold, and it can even shake the ground when it moves. The term “elephant in the room” is commonly used to describe something so obvious that no one can miss it, yet no one wants to admit that it exists.
In 1903 the Edison Film Company created a 74 second film depicting the electrocution of Topsy the elephant in order to slander the Westinghouse roll-out of alternating current, in order to ensure that the Edison model would be powering the electrical grids of the United States. This was known as the War of the Currents.
Electric Elephant Agency was founded in the memory of Nikola Tesla, Topsy the Elephant and The War of the Currents where history saw Thomas Edison systemically deny a natural truth, in pursuit of control and profit.
The mission of Electric Elephant Agency is to remind and ignite creative souls because energy is free. It can be pulled from all around us, so motivation is easy to find.
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